Fitness made simple for everyone through high-quality, well-designed and accessible products, tools and resources.
– William Artamon, founder
Hi! I'm William. My vision for WorkoutLabs is to create simple, practical and high quality products for everyone to use in achieving their health and fitness goals.
I started the company in 2012 with the workout builder concept and the idea for it came out of my own need to create simple workout guides I could quickly reference at the gym. I didn't know many exercises by their names so this needed to be visual. I thought there should be a better way than making stick figure drawings of exercises (which is what I was doing :) so I designed a simple drag-and-drop workout builder. That's how everything started and the rest grew from there.
Today, I am proud to say that our online and physical products are used by thousands of fitness enthusiast around the world and I hope we can help with your journey too :)
We all want to be fitter and healthier but getting started and sticking to your plan is often a challenge. Overwhelming ad-filled websites, high personal training costs, intimidating gym equipment and lack of knowledge are some of the common obstacles that can be demotivating and defeating.
We are on a mission to change this and make high-quality fitness and exercise information simple and accessible to everyone.
We’re here to help
We offer a growing range of products and resources to make it easier for anyone to start exercising quickly and with confidence, and to achieve a healthy active lifestyle.
Whether it’s our illustrations, our content or materials used in our Exercise and Yoga Cards, quality is always a top priority.
We believe that simple solutions are often the ones that work and we strive to make everything we offer simple, intuitive and accessible.
Practical & Helpful
Our products and resources are meant to help you take action and achieve your fitness goals. No useless information or fluff.
Powered by our Fitness Experts
Certified health and fitness professionals across a variety of disciplines.Meet our Fitness Experts
Achievements we’re proud of
At only three years young, we are just getting started but we’re thrilled to have already achieved some pretty cool things:
Over 2.5 million
Custom routines created using our workout builder since 2012
Fitness enthusiasts and trainers use our resources daily
Over 4.7 million
Custom workout pins shared by Pinterest users. Here are some
Thousands of people
Use their Exercise & Yoga Cards for simple workouts anywhere
Hundreds of trainers
Rely on our new Train personal trainer platform
Awesome people from around the world on our mailing list